United States Ski Team

United States Ski Team

Mobile experience for ski racing enthusiasts

Mobile experience for ski racing enthusiasts

Ski Racing Splash Screen Prototype

DESCRIPTION

An app for ski racing enthusiasts to follow their favorite sport. Created in collaboration with Ski Racing Magazine and United States Ski Association.

CONSTRAINTS

Rocketmade was working independently with 2 different organizations which made our communications more complicated. I was the only designer on this project working with 1 remote iOS developer.

OUTCOME

We released an app to both the App Store and Google Play Store. The app was recently pulled out due to a conflict of interest inside of the organization...

PROJECT SCOPE

Experience design, Visual Design, Prototyping

Team: Rocketmade

Duration: 4 days

Visual overview of Ski Racing mobile experience

Visual overview of Ski Racing mobile experience

How it started

How it started

Rocketmade has just won the bid to create a sports app for ski racing fans to have an ultimate mobile experience. I was assigned as a Product Designer on the project to collaborate closely with the Product Manager and the technical team and figure out the best ways to solve problems at hand. To kick it off, our team traveled to Park City, Utah.

Rocketmade has just won the bid to create a sports app for ski racing fans to have an ultimate mobile experience. I was assigned as a Product Designer on the project to collaborate closely with the Product Manager and the technical team and figure out the best ways to solve problems at hand. To kick it off, our team traveled to Park City, Utah.

Rocketmade has just won the bid to create a sports app for ski racing fans to have an ultimate mobile experience. I was assigned as a Product Designer on the project to collaborate closely with the Product Manager and the technical team and figure out the best ways to solve problems at hand. To kick it off, our team traveled to Park City, Utah.

About the clients

The project was initiated by a collaborative effort between United States Ski Association and Ski Racing Magazine.

The project was initiated by a collaborative effort between United States Ski Association and Ski Racing Magazine.

The project was initiated by a collaborative effort between United States Ski Association and Ski Racing Magazine.

Ski Racing Logo

Ski Racing Magazine is a leading media company specializing in winter sports. They provide information in both print and web formats. Their goal was to broaden their audience even more by launching a mobile app.

Ski Racing Magazine is a leading media company specializing in winter sports. They provide information in both print and web formats. Their goal was to broaden their audience even more by launching a mobile app.

Ski Racing Magazine is a leading media company specializing in winter sports. They provide information in both print and web formats. Their goal was to broaden their audience even more by launching a mobile app.

USSA logoSmall

United States Ski Association is the national governing body for Olympic skiing and snowboarding, whose primary goal is to provide leadership and direction for skiers and snowboarders from top clubs around the country.

United States Ski Association is the national governing body for Olympic skiing and snowboarding, whose primary goal is to provide leadership and direction for skiers and snowboarders from top clubs around the country.

United States Ski Association is the national governing body for Olympic skiing and snowboarding, whose primary goal is to provide leadership and direction for skiers and snowboarders from top clubs around the country.

Initial challenges and alignment

Initial Challenges

The main challenge of this product was the fact that we had 2 clients. To get ahead of that, we facilitated a series of alignment sessions for our stakeholders to align their goals – to create a great ski racing app experience. As a result, we got an understanding of what their main goals and vision were. Our technical teams were also able to get together and work ours on how we can use both of our clients' datasets in our app.

The main challenge of this product was the fact that we had 2 clients. To get ahead of that, we facilitated a series of alignment sessions for our stakeholders to align their goals – to create a great ski racing app experience. As a result, we got an understanding of what their main goals and vision were. Our technical teams were also able to get together and work ours on how we can use both of our clients' datasets in our app.

The main challenge of this product was the fact that we had 2 clients. To get ahead of that, we facilitated a series of alignment sessions for our stakeholders to align their goals – to create a great ski racing app experience. As a result, we got an understanding of what their main goals and vision were. Our technical teams were also able to get together and work ours on how we can use both of our clients' datasets in our app.

unsplash-image

Photo by Kaleidico

UX: Sketches

Initial Challenges

After overcoming initial challenges we came back to our team and presented the findings. Having analyzed newly baked API we became to sketch solution based on what we learned with our clients.

After overcoming initial challenges we came back to our team and presented the findings. Having analyzed newly baked API we became to sketch solution based on what we learned with our clients.

After overcoming initial challenges we came back to our team and presented the findings. Having analyzed newly baked API we became to sketch solution based on what we learned with our clients.

App sketches overview
App sketches overview

Sketches, information architecture overview.

UX: Information Architecture

UX: Information Architecture

Upon coming back from the trip, I summarized all the findings and started working on the experience design of the app. I started by collaborating with our back end engineers to incorporate real-world data into our design knowledge base.

Upon coming back from the trip, I summarized all the findings and started working on the experience design of the app. I started by collaborating with our back end engineers to incorporate real-world data into our design knowledge base.

Upon coming back from the trip, I summarized all the findings and started working on the experience design of the app. I started by collaborating with our back end engineers to incorporate real-world data into our design knowledge base.

Ski Racing IA

High Level Information Architecture

UX: Interaction Flows

User Experience

News Feed Interaction

Interaction Model 1

ATHLETES Interactions

Interaction Model 2

Visual Design

Visual Design

For the visual design it was important to incorporate certain element of the existing branding. The USSA, being a government body, was quite a mess in that regard. But the Ski Racing magazine had an identity system that was set to work great for what we were trying to achieve. It had big bold colors and headlines, modern fonts, and recognizable branding. 

For the visual design it was important to incorporate certain element of the existing branding. The USSA, being a government body, was quite a mess in that regard. But the Ski Racing magazine had an identity system that was set to work great for what we were trying to achieve. It had big bold colors and headlines, modern fonts, and recognizable branding. 

For the visual design it was important to incorporate certain element of the existing branding. The USSA, being a government body, was quite a mess in that regard. But the Ski Racing magazine had an identity system that was set to work great for what we were trying to achieve. It had big bold colors and headlines, modern fonts, and recognizable branding. 

Header with Ski Racing News open
skiracing_thumbnail

Ski Racing News and Gallery Screens

Ski Racing News and Gallery Screens

Ski Racing News and Gallery Screens

Ski Racing News and Gallery Screens

News Flow Prototype

Gallery Prototype

Have a similar project in mind? Let's talk!

Have a similar project in mind? Let's talk!

Have a project in mind? Let's discuss!

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